Yeah....can't wait for this one either.
So, the Fairness Doctrine was in play in the 70's. Reagan overturned it, but it didn't get eliminated, just ceased to be enforced. Here is how the fairness doctrine works. The Fairness Doctrine was put into play to make sure that contrasting sides of arguments were put on the air. The problem with it is, that by in large, radio stations could not sell advertising for liberal talk shows....so there wasn't much of talk radio at all. So when Reagan lifted it....believing that the Radio Audience could choose for themselves what they wanted to listen to and that Radio stations could carry who ever they wanted to......Conservative talk radio....Rush, Shawn, etc....began to boom.
Radio stations began carrying Rush etc...because they could sell advertising on the shows' for great profit because tons of listeners tuned in each day to the programs. Radio works like it always has, and if you don't have enough listeners to be able to take to advertisers, you no longer have a show. Well as you know, ads on Rush's show go for quite the high dollar as do all other conservative talk show hosts.
Well, this upsets liberals because they think that we are all brainwashed people who talk radio is swaying. Well here is the problem.
Liberals and OBAMA want to put the fairness doctrine back into play. If this was because they wanted to or could guarantee that conservative talk radio still remain on the air, well that would be fine.
The Fairness Doctrine would stipulate that for every hour of conservative radio you have on the air, you have to have an hour of liberal talk radio. For every hour of Rush, you have to have an hour of some yahoo like Al Frankin or Alan Combs. The problem is....that no one listens to or wants to listen to Al Frankin. Do you remember the whole deal with Air-America. The Liberal talk radio network? What happened. It went BANKRUPT because they couldn't sell advertising to anyone because NO ONE WANTED TO LISTEN TO IT.
Well radio stations are not stupid. If they LOSE MONEY due to lack advertising over cost of production, and you only make enough money to cover that cost by selling advertising on another program....you will cut both programs and put something on that yields a small revenue because at least then you get some kind of capital out of it.
So the Libs want to put the fairness doctrine back in play because it will get rid of Rush Limbaugh, Shawn Hannity, Glenn Beck, and the like.
There are two democrats and two republicans on the board of the FCC by default, and the President appoints the chairman of the board in addition to those two. So with the stroke of a pen, Obama could CENSOR the air waves. CENSORSHIP in America.......Socialism....
What a great dream....
Rich <><
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